HOME — NOOON

HOME is NOOON's debut collection, presented at New York Fashion Week on September 7, 2024. Twenty-five models walked twenty-seven looks through an industrial setting that closed with the Cuban flag — a meditation on displacement, identity, and the felt experience of arriving somewhere new. Four pieces of architectural outerwear built on heavyweight technical fabrics: the Down Jacket 00 and X Vest pair via built-in magnets into a single layered system, the Double Hood Hoodie carries an invisible zipper on a secondary hood, and the Zippered Jacket runs forty-three functional invisible zippers across a panelled polyester construction with a waterproof membrane. Grailed identified the season's anchor look in HOME alongside Willy Chavarria and Who Decides War. Heavyweight cotton in 500–600gsm. Embedded NFC tags throughout. The work that started everything.